Italian cities are investing in sustainable mobility and digitisation to improve urban quality and reduce emissions. Milan and Bologna are already success stories, while Rome aims to integrate sustainable tourism through the ‘Roma Smart City’ plan.
The Botanical Garden of Rome, managed by La Sapienza University, is hosting the Art, Nature and Education (AND) project, involving young people in experiential activities to promote environmental awareness. The initiative includes the Greenscovery app which guides people in discovery of Rome’s ‘green hearts’, promoting sustainable and close-to-home tourism.
The Lombardy Region has introduced its ‘Lombardia Style’ brand in Canada, focusing on authenticity and sustainability. The initiative involves tour operators and stakeholders in promoting Lombardy as an experiential destination, shining a spotlight on sustainable tourism and cultural synergies.
Cycle tourism in Italy is on the rise, with events like Italian Environment and Bicycle Federation (FIAB) National Days promoting sustainable travel. Thanks to public funding, national cycle routes are expanding, offering accessible routes and promoting responsible tourism.
The Ecuadorian province of Manabí has been recognised as a World Gastronomy Region for 2026, thanks to its commitment to sustainability and revival of ancestral culinary traditions. This accolade promotes collaborative work and female emancipation while empowering networks of small-scale producers and safeguarding traditional practices.
The Surf City project in El Salvador has transformed surfing into a driver for sustainable development, boosting the local economy and improving safety while showcasing the country's natural and cultural heritage.
Against a backdrop of environmental funding cuts in Argentina, the Chubut province has created the Patagonia Azul Provincial Park, protecting 295,135 hectares of biodiversity. The initiative, supported by Rewilding Argentina, promotes sustainable tourism and could increase jobs fivefold over the next ten years, contributing to economic development and resilience of coastal communities.
The Tourism Council of Thailand is calling for reforms to increase the sustainability of tourism, proposing a tourism skills school, bureaucratic simplifications and funding for SMEs. It also aims to improve transport and combat fraud in tourist services.
In India, sustainable hospitality is evolving through the integration of traditional and modern practices. ITC Maurya, the world's first LEED Platinum and LEED Zero Water certified hotel, collects and reuses rainwater, while other facilities in Asia are using local materials and traditional building techniques to reduce their environmental impact.
Gujarat is developing a 135-km ecotourism corridor along the Narmada River, linking Hafeshwar Mahadev to Kevadiya. The project aims to promote sustainable tourism through mindfulness of natural features and involvement of local communities, offering hiking and ultramarathon experiences.
The Raja Ampat community, supported by the Indonesian government, is opposing mining expansion in order to safeguard the ecosystem and promote sustainable tourism. The Minister of Tourism has underlined the importance of ecological conservation and sustainable development by nominating the area as a special economic zone for green investments.
The Riviera Express links Marseille and Rome, promoting slow and sustainable tourism. This overnight train offers a scenic and eco-friendly travel experience, passing through famous locations along the French and Italian Riviera.
Tiramisu, a joint project between Italy and France, explores underwater wine ageing as a sustainable practice. This innovative method, using submerged cellars, enhances the sensory characteristics of wine without using chemical additives, promoting sustainable food and wine tourism.
The Canary Islands are experiencing tensions due to local protests against mass tourism threatening their social, economic and environmental balance. Despite concerns, the flow of tourists remains high while discussions on the need for a more sustainable tourism model are underway.
This article explores how numerous tourist facilities claim to be eco-friendly by implementing token measures without any real environmental commitment, thus misleading travellers. A lack of strict regulations and information contributes to perpetuating the phenomenon, making it essential for consumers to adopt a critical approach.
Smart travel assistants are using artificial intelligence to create personalised and sustainable travel experiences, suggesting eco-friendly facilities and responsible routes. These advanced tools optimise travel experiences in real time, promoting eco-mindful tourism.
Bolivian guide Porfiria Gonzáles shows how women are at the forefront of the fight against climate change, integrating sustainable economic activities and environmental protection. Ecotourism projects, like Codespa, involve women in the management of natural resources, highlighting the importance of female leadership in creating more resilient communities.
Overtourism is seriously damaging marine ecosystems, with coral reefs compromised and cetaceans forced to migrate. Marevivo highlighted these critical issues on World Ocean Day, stressing the need for more sustainable tourism in order to protect the sea.
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