Sustainability News April 2025 N. 2
21 April 2025
Reseach Office: Sustainability news, Sustainability news 2025
News from Italy
EY Observatory: Changes in travel habits and sustainability
The EY Observatory highlights growing interest in sustainable tourism among Europeans, with a focus on workations and reducing overtourism and environmental impact. Italians are showing a strong inclination towards more responsible travel and use of digital technologies for planning sustainable trips.
Innovative tourist flow management in Venice
Venice is reintroducing its tourist fee, and doubling the rate for last-minute visitors. The measure aims to improve tourist flow management and combat overcrowding, contributing to the sustainability of this UNESCO World Heritage city.
Discover Europe's cleanest river in the heart of the Abruzzo region
The River Tirino, located in the Gran Sasso and Monti della Laga National Park, is an example of sustainable tourism through mindful and eco-friendly management. Tourist activities, such as rowing and hiking, are regulated in order to safeguard this river's unique ecosystem.
Enhancing the Sentiero Alto - AV5T for sustainable tourism
A project led by the municipality of Portovenere aims to promote slow tourism in the Cinque Terre by enhancing the Sentiero Alto - AV5T trail. The initiative includes the mapping and digitisation of routes in order to redistribute tourist flows and open up Liguria at its most authentic.
News from around the world
Asia
India
Astrotourism is transforming Uttarakhand into a beacon of regenerative tourism
Nakshatra Sabha is an initiative that promotes sustainable astrotourism in Uttarakhand, India, through stargazing events involving local communities. The initiative aims to regenerate isolated villages, reinventing them as certified Dark Sky Villages, bringing economic and social benefits for rural areas.
Indonesia
Promoting eco-friendly and inclusive tourism in Indonesia
Indonesia is focusing on sustainable tourism as a driver for economic and social development by promoting a model that protects the environment while developing local communities. Initiatives like village tourism and transformation of mass destinations aim to distribute the benefits fairly, strengthening local economies and safeguarding natural and cultural resources.
Malaysia
Firefly conservation project in Kampung Yak Yah
The Firefly Sanctuary in Kampung Yak Yah, completed in 2024, is an example of how environmental conservation can boost ecotourism and the local economy. The project, funded by the federal government, aims to protect and restore the firefly population in the Sungai Chukai River, making it a key destination for firefly observation in Malaysia.
Europe
Germany
Radbus and PfalzCard: environmentally friendly solutions for travelling in Rhineland-Palatinate
The Rhineland-Palatinate region is promoting sustainable tourism through the Radbus for cyclists and the PfalzCard for free public transport. The municipality of Wintrich is notable for its use of wind energy and green initiatives, such as paying for electricity according to consumption in order to prevent waste.
Ireland
Clare achieves GSTC certification for sustainable tourism
County Clare in Ireland has been awarded Global Sustainable Tourism Council certification, thanks to the work of the ‘Destination Green Team’. This group has striven to promote tourism respectful of the environment and local communities, by focusing on authentic experiences and safeguarding the natural and cultural heritage.
Spain
GastroRutas: a sustainable development project in rural areas
The Spanish network of food and wine villages is promoting sustainable tourism through themed routes showcasing the culinary and cultural traditions of rural areas. This initiative aims to boost local economies and preserve local area identity by offering authentic and immersive experiences.
Valencia is committed to balancing growing tourism with quality of life
The City of Valencia has launched its Strategic Tourism Plan 2025-2028, promoting sustainable urban tourism. The initiative aims to balance growing tourism with the lifestyle of residents through 22 strategic challenges and 50 practical measures.
The Pacific
Fiji
Promoting sustainable activities through ‘Loloma Time’
Fiji is introducing ‘Loloma Time’, an initiative that encourages tourists to spend an hour doing sustainable activities, such as planting mangroves and cleaning beaches, thus strengthening ties with local communities and contributing to environmental conservation.
South America
Peru
Regulating access to preserve Machu Picchu
Peru's Ministry of Culture has introduced new regulations to limit the influx of visitors to Machu Picchu during peak season. These measures aim to ensure sustainable management of the site, preserving its cultural and environmental integrity.
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