Piedmont is promoting a form of industrial tourism showcasing its historical factories, building a sustainable, deseasonalised model. Thanks to synergies between companies and institutions, the region is offering cultural experiences celebrating innovation and manufacturing traditions.
The BBC has praised Treviso as an example of sustainable tourism, thanks to environmental redevelopment and thoughtful management promoting authentic experiences far removed from mass tourism.
The Via del Respiro, an 8.5 km cycle path in the Veneto region, is a model of sustainable mobility, integrating engineering and nature. This infrastructure promotes cycling and slow tourism, offering the unique experience of pedalling while suspended over water.
Studies are highlighting the sustainable potential of Italy’s blue economy, which has a value of 64.6 billion euros and employs over a million people. Italy is focusing on marine renewables, blue biotechnology and green infrastructure to combine economic growth and protection of marine ecosystems.
The Suruí Paiter have created a model of sustainable tourism in the Sete de Setembro territory, integrating forest conservation, circular economy and protection of cultural heritage. The Indigenous Botanical Garden is a community education and tourism centre that promotes biodiversity and indigenous culture.
Machu Picchu has become the first World Heritage site to receive carbon neutral certification for the third time, confirming Peru’s status as a leader in sustainable tourism. This milestone, achieved through cooperation between the government, the private sector and international organisations, is an example of coexistence between heritage conservation and sustainable development.
Untan Godo Wish Road Trekking is transforming a former mining area in South Korea into a symbol of regenerative tourism, combining nature, culture and historical memory. The initiative promotes environmental sustainability and community involvement, offering an experience that showcases the past while stimulating the local economy.
The Korea Dulle Trail, a 4,500-km route, combines environmental protection and cultural enhancement, promoting sustainable tourism in South Korea. The project, supported by the government, aims to revitalise rural areas and reduce environmental impact by offering authentic, mindful experiences.
Bangladesh and Sri Lanka have signed an agreement to develop sustainable tourism circuits, focusing on tea and Buddhism, promoting tourism that is respectful of the environment and local communities.
The Aralam Wildlife Sanctuary in Kerala is about be transformed into India’s first Butterfly Village, combining conservation, research and sustainable ecotourism. The project aims to create garden nurseries, nature trails and a research centre, generating job opportunities for local communities and promoting tourism in harmony with nature.
By 2040, Europe will be connected by a high-speed rail network connecting major cities, reducing CO₂ emissions and fostering economic cohesion. The project, part of the TEN-T plan, aims to make rail competitive with air on medium-short routes, supporting a green transition in transport.
France is reinventing its hospitality model with a focus on environmental sustainability. Hotels are adopting green certifications and smart ventilation systems to reduce carbon emissions and improve air quality, fostering a more ethical and resilient tourism.
Marta González is promoting equestrian tourism in Spain as a sustainable development opportunity for rural areas, with a significant economic impact and a strong commitment to animal welfare.
The Most Beautiful Villages of Spain network has launched a Tourist Traffic Light System to monitor the influx of visitors in real time. This digital tool helps plan responsible visits, reducing overcrowding and environmental impact, thus improving the tourist experience and the lives of residents.
In Sweden, the ‘Silence Retreat’ initiative offers a unique sustainable tourism experience, helping people get back in touch with nature through silence. In a world where stress and burnout are on the increase, three selected couples can spend three days in a cabin in the woods of Höör to rediscover tranquility and inner well-being.
Iceland has transformed its tourism offering into a sustainable model, promoting widespread and off-season tourism. With modern infrastructure and community initiatives, the country is showcasing local culture and natural resources by inviting visitors to venture beyond traditional destinations. Culinary tourism and geothermal wellness centres are examples of Iceland’s successful integration of sustainability and innovation.
Auckland has introduced 172 new electric buses, reducing public transport carbon emissions by 50 per cent. This initiative, a partnership between Ritchies and Zenobē, is enhancing the travel experience and stimulating the local economy, positioning Auckland as a leader in sustainable tourism.
Current travel trends show a return to domestic travel and a growing interest in authentic, sustainable experiences. Travellers prefer longer, more relaxed stays, in line with the ‘slow travel’ philosophy, showing greater awareness through economic and strategic planning of their trips.
Luxury tourism is evolving towards authentic, sustainable experiences, embracing a connection with nature and culture. Modern travellers, including millennials and Gen Z, are seeking meaningful experiences that are mindful of the environment, and prefer less crowded destinations and eco-friendly accommodation.
The UN Best Tourism Villages 2025 award showcases 52 villages in 29 countries, celebrating their commitment to sustainable tourism and preservation of cultural heritage. The initiative fosters local economic development and preservation of natural heritage, creating a global network of villages sharing good practices in rural tourism.
The slow coffee bar movement promotes a more mindful, artisanal coffee experience, transforming a coffee break into a ritual inviting connection and discovery. This approach highlights quality, craftsmanship and a slower pace, offering a cultural and educational alternative to traditional coffee bars.
Geoparks constitute a regenerative tourism model whose approach goes beyond extraction, promoting conservation and education. These sites integrate earth sciences and local traditions, turning tourism into an act of care and learning, as demonstrated by the geoparks of Bali and Indonesia.
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Elaborata da Extreme Srl per Enit SpA