Sustainability News November 2025 N.3
November 2025
Reseach Office: Sustainability news, Sustainability news 2025

News from Italy

Italy

Italy is guest of honour at the FESTUR Ecotourism Fair

Italy was guest of honour at the FESTUR Ecotourism Fair in the Dominican Republic, promoting sustainable tourism and local identity. The event was attended by 50,000 people and offered a full programme of exhibitions, conferences and environmental initiatives, fostering cultural exchange and cooperation on sustainable tourism.

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Archaeological excavations for sustainable cultural tourism in Campania

New archaeological excavation campaigns in the Salerno area aim to showcase historical and cultural heritage, promoting sustainable tourism. Activities involve the local community and provide educational opportunities, combining land conservation with the tourist offering.

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Palermo gets a special mention at the Urban Award for sustainable mobility

Palermo received a special mention at the Urban Award for its sustainable mobility policies, harnessing cycle paths as tools for social cohesion and urban regeneration. The city is investing in cycle paths and infrastructure to promote more efficient and less polluting mobility.

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News from around the world

The Americas

Dominican Republic

The Pedernales tourist hub and clean tourism in the Dominican Republic

The President of the Dominican Republic, Luis Abinader, has highlighted the importance of air connectivity for sustainable tourism, focusing on developing the Pedernales tourist hub in accordance with the principles of clean tourism. Increased air routes and participation in international conferences are confirming the country’s status as a regional hub.

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Peru

Ayacucho and the Bread Route: culture and sustainability in Peru

In Ayacucho, master baker Juan Andrés Ugaz is promoting sustainable tourism through artisanal bread. The Bread Route is an initiative combining tradition, culture and sustainability, involving local communities in protecting wheat and certifying master bakers. This project aims to create a form of tourism that supports and gives back to the region while showcasing its cultural and food heritage.


Asia

China

China’s first hydrogen-powered tourist train lowers environmental impact

The hydrogen-powered Qingchun train is a step forward for sustainable tourism in China, combining energy efficiency and environmental friendliness. It offers a unique travel experience through the scenery of north-eastern China, promoting mindful tourism while reducing dependence on fossil fuels.

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Jinan positions itself as a sustainable experiential tourism destination for young people

Jinan, the ‘spring city’, hosted the ‘Opportunity China: Global Gen Z Views on Jinan 2025’ event, demonstrating how tradition and innovation can coexist in a sustainable development model. Attendees explored green technologies and cultural heritage, making Jinan an example of responsible, innovative tourism.

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India

VisitDharamshala.com, the website for eco-friendly tourism in India

The Dalai Lama has launched VisitDharamshala.com, Dharamshala’s website promoting sustainable tourism. The initiative aims to blend tradition and innovation, supporting the local economy while preserving the Himachal Pradesh ecosystem.

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Responsible tourism and UN sustainability goals in Kerala

Kerala, famed for its unique backwaters and rich culture, is promoting sustainable tourism combining nature, tradition and wellness. This Indian state is committed to the UN Sustainable Development Goals through initiatives such as zero-carbon destinations and community projects, turning sustainability into a shared philosophy.

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Indonesia

Bali embraces cashless, digital tourism for a sustainable future

The Indonesia Tourist Travel Pack launched in Bali is introducing a fully digital payment system, reducing environmental impact and improving the tourist experience. Adoption of the QRIS system benefits local businesses and fosters more responsible, sustainable tourism.

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Europe

Spain

Mycology and experiential tourism in Soria, Spain

Soria, in Castile and León, is a model of sustainable tourism thanks to its rich mycological biodiversity. The Parque Micológico Montes de Soria advocates regulated mushroom picking, environmental education and themed trails, integrating science and local culture. This approach not only safeguards the ecosystem but also supports the local economy through food and wine events and experiential tourism.

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Valencia achieves AENOR certification for its sustainable tourism strategy

Valencia is making a name for itself as an example of sustainable, inclusive tourism thanks to projects such as Rewilding Valencia and the creation of biodiversity corridors. The city is the first in Spain to receive AENOR certification for its 2024-2028 sustainability strategy, promoting urban regeneration and environmental innovation.

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Three-year plan to promote sustainable rural tourism

Airbnb has launched a three-year, $50-million plan to promote rural tourism in Spain, responding to a growing demand for authentic experiences in less crowded areas. The initiative aims to breathe new life into depopulating villages and better distribute tourist flows, supporting local economies and reducing pressure on popular destinations.

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France

Pont-Croix awarded Best Tourist Village prize by the UNWTO

The small village of Pont-Croix, in Brittany, has been recognised by the UNWTO for its sustainable tourism model integrating local identity, heritage protection and economic development. This approach harnesses historical and cultural resources without compromising them, also involving the local community and promoting a high-quality tourism experience.

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Loire Tourisme: accessibility and sustainability by 2030

Loire Tourisme is committed to making tourism more inclusive and sustainable by 2030, improving accessibility for people with disabilities and promoting decarbonisation. Using the ‘Tourism and Disability’ and ‘Green Key’ labels, it aims to create a welcoming and responsible environment, showcasing local nature and culture.

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United Kingdom

Mindful tourism and responsible luxury in the UK for 2026

The UK is gearing up for record-breaking tourism in 2026 thanks to policies promoting authentic, sustainable experiences. Lesser-known destinations such as Wales and the Scottish Highlands are gaining popularity due to their eco commitment. Ethical luxury tourism and eco-innovative cruises are on the rise, with a focus on quality and sustainability.

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Sweden

Lagom, a Swedish philosophy for sustainable travel

The Swedish concept of lagom, meaning ‘just the right amount’, promotes a slow, mindful style of travel in harmony with nature and respect for locations. Through practices like allemansrätten (the right of public access) and fika (coffee break culture), travellers can enjoy authentic, sustainable experiences, exploring places like the Stockholm Archipelago Trail.

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Oceania

New Zealand

Slow, sustainable wine tourism in New Zealand

New Zealand is investing nearly a million dollars to promote the Classic New Zealand Wine Trail, a trail combining quality wines, local foods and slow, authentic tourism. The initiative aims to showcase wine regions and cultural heritage while favouring a lasting economic impact for local communities.

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Eco-Scenarios

E1 Series: the Formula 1 of the sea with zero emissions

The E1 Series, dubbed the ‘Formula 1 of the Sea’, is an electric speedboat championship that promotes sustainability through zero-emission races and environmental initiatives. Through the Blue Impact programme, the event aims to raise awareness about sustainable mobility and marine ecosystem protection.

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Sustainable mobility is key for ecosystems and remote areas

Sustainable mobility is crucial to reducing the environmental impact of tourism and improving accessibility at natural destinations. Global models show how green transport can foster more inclusive, mindful tourism, requiring cooperation between institutions and communities.

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Elaborata da Extreme Srl per Enit SpA