TRAVELS AND ADVENTURE: ENIT AT THE GLOBAL TRAVEL MARKETPLACE IN LONDON
ENIT at the Global Travel Marketplace, a global platform for pleasure and adventure travel communities to engage, connect and build profitable relationships for tourism supply and demand, with a view to strengthening the position of Italian tourism in the UK, welcoming international travel associations and communities and their partners to participate in one-to-one meetings with senior buyers. The event was launched by Jacobs Media Group in 2021 to support the recovery and resurgence of the travel industry. Bringing together decision-makers from across the globe, the new travel trade event offers senior delegates the opportunity to network, do business, cooperate through tourism and expand opportunities.
All attendees are handpicked and the one-to-one meetings are pre-scheduled to generate relevant and meaningful business relationships. The Marketplace offers an opportunity for all delegates to share ideas and collaborate through moderated workshops, insightful sessions, and networking lunches and dinners. Eighteen Italian operators will be present, making up the largest delegation, and they will have the chance to engage with UK buyers during both one-to-one encounters and workshops.
“Sustainability is a key driver for new tourism assets, and ENIT promotes green tourism. The future of our sector depends on the promotion and adoption of a type of tourism looking in this direction. It is our duty to preserve the natural beauty and cultural assets of our world for the generations to come, ensuring that tourism contributes to the wellbeing of local communities and environmental conservation. Together, we can help to spread a more responsible travel culture”, said ENIT Marketing Director Maria Elena Rossi at the round tables on the subject together with the directors of the tourist boards of Greece, Portugal and France, and the Minister for Tourism of Gibraltar.