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With ENIT, Italy is the top destination for Scandinavian travelers

3 May 2022
Italy is the best destination for Scandinavian travelers. The Bel Paese won the 29th Grand Travel Award.

PRESS RELEASE

ITALY IS THE TOP DESTINATION FOR SCANDINAVIAN TRAVELERS

WINS THE 29TH GRAND TRAVEL AWARD

AND A REPEAT PERFORMANCE AT WORLD ROUTES 2022 IN BERGEN


Italy is the best destination for Scandinavian travelers. The Bel Paese is the winner of the 29th edition of the Grand Travel Award, organized by the historic publication Travel News, an industry leader since 1985. The event was held during a gala evening at the Grand Hotel in Stockholm, in the grand tradition of the travel trade.


During the course of the evening, prizes were awarded in 11 categories in the tourism sector, a competition between suppliers at both national and international level, and it was Italy that captured the title of “Best Tourism Country in the World 2022.”


The voting was organized by the Nordic Bench Institute through interviews with around 3,700 people, including consumer-travellers (both leisure and business) and travel agency employees.


The other award categories were airlines and hotel chains (domestic and international), followed by car rentals and cruises, as well as charter operators, special segment operators and eco-friendly companies.


This year, thanks to ENIT - Italian National Tourist Board, Italy is making its presence felt even more on Scandinavian soil: the Peninsula will be the star of the show from 18 to 20 May in Bergen on the occasion of World Routes, the annual conference of decision-makers from airlines, airports, and tourism bodies with the aim of developing air services and discussing strategies for the world aviation sector. All stakeholders in the sector, SEA, the Lombardy Region, the Municipality of Milan and Aeroporti di Bergamo will be present.

"ENIT has never stopped investing in networking and in the constant coaching and updating of tour operators. An ongoing mediation job that gives the country a winning strategy and a functional and strategic vision, translating into the wellbeing and conscious choices of travelers to visit our country," declares ENIT President Giorgio Palmucci.


“European travelers have never stopped coming to Italy. It is a constant inflow of affection, now perfected in international recognition of which we are very proud. The goal is to keep improving, expanding awareness of and desire for Italy around the world. Occasions like this support and enhance the already positive sentiment felt towards this wonderful Peninsula," says ENIT CEO Roberta Garibaldi.


Francesca Cicatelli

ENIT Press Office

Via Marghera 2 - ROME

Phone: (+39) 392.9225216

e-mail: francesca.cicatelli@enit.it